Last updated: 23 September 2026

Roo’s by Reagan respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and protect your personal information when you visit roosbyreagan.co.uk, contact us or register your interest in Roo’s by Reagan products.

1. Who we are

Roo’s by Reagan is operated by:

ROO’S BY REAGAN, LESS IS MORE. LTD
Company number: 16664898
Registered in England and Wales.

In this Privacy Policy, references to “Roo’s by Reagan”, “we”, “us” or “our” mean ROO’S BY REAGAN, LESS IS MORE. LTD.

For the purposes of UK data protection law, we are the data controller responsible for the personal information described in this policy.

If you have a question about this Privacy Policy or would like to exercise your data protection rights, please contact us at:

Email: roosbyreagan@gmail.com

2. Information we collect

We may collect personal information when you use our website, register your interest in our products or contact us.

This may include:

• your name;
• your email address;
• your telephone number;
• information about the products you are interested in;
• information you provide when completing a form or contacting us;
• your communication and marketing preferences;
• technical information such as your IP address, browser type, device information and information about how you use our website; and
• cookie and similar technology information where applicable.

We only ask you to provide information that is reasonably necessary for the relevant purpose.

3. How we collect your information

We collect personal information in a number of ways, including when you:

• complete our pre-order or register-interest form;
• contact or communicate with us;
• sign up to receive news or product updates;
• interact with our website; or
• interact with links or content we provide through third-party platforms.

We may also automatically receive limited technical information when you visit our website through cookies, server logs and similar technologies.

4. How we use your information

We may use your personal information to:

Pre-order and product enquiries

We use the information you provide to record your interest in Roo’s by Reagan products, respond to your enquiry and contact you with relevant information about the product or launch you have registered an interest in.

Our lawful basis is normally that processing is necessary to take steps at your request before entering into a contract and/or our legitimate interests in responding to enquiries from people interested in our products.

Product launches and marketing

Where you have specifically chosen to receive marketing from us, we may use your details to send you information about:

• Roo’s by Reagan product launches;
• new products;
• availability and pre-orders;
• events;
• offers; and
• other Roo’s by Reagan news.

Where consent is required, we rely on your consent to do this.

You can withdraw your consent or unsubscribe from marketing at any time.

Running and improving our website

We may use information about how people access and use our website to:

• operate and maintain the website;
• protect the website against misuse or security threats;
• diagnose technical problems;
• understand how the website is being used; and
• improve our website and customer experience.

Depending on the activity involved, we may rely on our legitimate interests or your consent.

Legal and regulatory obligations

We may process information where necess